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Interview in the Jan/Feb 2005 issue of The Essential Herbal
Magazine.
(It's exciting to be in near the beginning of
a new magazine. For contact and subscription information, please see the end of
this article.)
This past October I
attended an herbal business conference in Tennessee. Now one of the very best
parts of attending conferences is that you get to meet the most amazing people
who inspire and lead? just by being themselves. Marge Clark of Nature’s Gift is
such a person. I’d heard a bit about Marge’s story, and have read her posts on
various internet lists, but I wasn’t ready for who the lady turned out to be in
real life. A soft spoken woman who speaks with great care, she fairly floats
through her environment.
The conference entailed several round tables where attendees shared
information. They were all quite informative, but a round table with Marge was
somehow enchanted, because she sees the world from such a clearly positive
aspect.
Following is a short interview.
TEH: Tell a little about how you got started with
essential oils. Were you a crafter? What kind of crafts?
MC: For awhile I did a lot of potpourri type things...grape vine wreaths..
scented goodies to put in with linens and undies... that sort of thing. When we
moved to Tennessee I developed a black thumb... couldn't grow ANYTHING...buying
dried got difficult. Then one day I bought some lavender oil (health food store
only brand available back then) to freshen potpourri... and read about it...all
it could do... and I was hooked.
TEH: How did that turn into a business?
MC: Started making blends for friends. "this is really good, you should
sell it." and then I would find a better oil, or a different one...and had to
sell what I already had to buy more/better/different. (I think I'm still doing
this).
TEH: How would you like to see your business described?
MC: this is a HARD one. (thinking of all the descriptions I've written for
search engines...but that's different.) dedication to uncompromised quality and
integrity...superb service.... the BIG thing is that we aren't just selling
gizmos or can openers (apologies to all the can opener manufacturers out
there!). The products that we make available really DO make a difference in
people's lives. We get a LOT of feedback about that... ways that our oils have
helped either physically or emotionally... we've improved the quality of life of
so many people. We get to participate in so very many people's healing
processes. That's a GIFT!!!
TEH: Was there ever a moment when you knew that your business was going to
be successful?
MC: Probably the year I got hit with HUGE taxes, because I had built a big
inventory, and was still a sole proprietor. The business was founded as a
hobby, something I loved doing to give ME access to the oils I loved. Its
success was a total shock!
TEH: What is the best part about having your own business - besides having
one of the best collections of oils to play with....?
MC: the oils, of course. For me, it's the absolutely WONDERFUL staff that
I get to work with. They truly are family and, as owner, because I have the
world's VERY best assistant, I get to come and go as I please. After years of
18 hour days, this is a gift. (I sometimes get reminded that I'm not quite as
young as I was when I was working those 18 hour days!)
MAJOR... the knowledge that we do make a difference in peoples lives... see
above ;) this is SUCH a gift!!!
the sheer amazing JOY of knowing that you created this entity, that is it YOU
or, perhaps an 'extension of YOU'.
For someone who never thought of herself as creative, it is amazing to think
that I created Nature's Gift. It's like the company is my fourth child, and I
can take a lot more credit for how IT has grown than for how they have grown.
Also freedom...freedom to explore new directions, to learn. And - not having to
try to please a difficult employer.
TEH: What part of being in business do you dislike the most?
MC: I am outspoken, and visible enough online to rubbed some people the
wrong way. People don’t always remember that they are really speaking to other
humans when answering posts on lists, and can be downright mean. Also answering
the same question for the 40th time when it is answered on the website in four
different places ;). AND trying to understand profit and loss statements... I'm
NOT an accountant and have no business training. so I never really know where we
are. That's a GOOD one! ;) In the past, I'd have to have said it was,
occasionally, dealing with difficult employees. None such in my life right
now, but in the past it was difficult and stressful.
TEH: Is there an oil that you consider overused or over-rated?
MC: Lavender. It is useful for so many things but not the BEST for
anything, so that's one (the others are normally just ones that I personally
don't care for!).
TEH: Is there one that should be better known?
MC: Yes, helichrysum italicuum, from Corsica. (Accept no substitutes, the
Corsican is different). It is without a doubt the most healing oil I have ever
experienced. Expensive, but worth it. There is nothing like it for
inflammation, for pain relief, for some types of skincare. I'll get off my
soapbox now ;)
TEH: What changes do you see in the future of the essential oil industry?
MC: I think they are bound to be. From the point of view of safety,
especially, and we have to walk SUCH a knife edge. We KNOW these oils are
healing - if you mix this and that, it will do a wonderful job of easing the
pain of____ etc? but we can't SAY that, then we are making a medical claim.
TEH: Will they ever be controlled?
MC: We see the government encroaching on people's right to use herbal
products. The essential oils are so much more powerful than the herbs
they are distilled from, I think it's only a matter of time. In some places in
Europe you can only buy the oils from a pharmacist.
TEH: I'll bet you have some pet peeves. Care to share?
MC: Well...a prominent multilevel marketing company that hypes the oils and
promotes potentially dangerous methods of using them. (I love the oils, but I
respect their power...anything powerful enough to heal is also powerful enough
to do damage...) That would be the first thing. Then there are the websites
that say "all natural products, made with pure essential oils... and list ...
let's say.. Mango-Peach, and Spiced Plum and...so on. False advertising, false
labeling.
Thanks for today’s lesson Marge, and here’s wishing you continued success!
The Essential Herbal - the magazine by, for, and about herbie people and
the things they love - HERBS!!! 6 juicy issues/year filled to the brim with
crafts, recipes, lore, and remedies. Only $18!
www.essentialherbal.com
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